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Hit the Road with E Town Wraps & your Advertising / Marketing Plan
Vehicle Wraps, otherwise called Fleet Advertising, have been proven several times over to be several times more effective than are static advertisements such as billboards or circular advertisements. It’s a fact that no other form of advertising offers a lower cost per impression value than does Vehicle Wraps!
Consider, for instance, that a television or radio ad might run you anywhere from $5,000 to $20,000 for a one-time fee. You must then rely upon your customers to catch your spot- be listening or watching at that moment. Also consider that a billboard might run you upwards of $5000, plus the monthly rental costs of the board itself. Consider that studies show that 70% of all people glance at billboards, and of that number, only 63% actually retain the information they read from it.*
 However, studies have also proven that 91% of people notice and remember information and images when displayed on vehicles and trucks.** That’s more than a quarter more people than billboard advertisement- at less than half the price of a billboard, and at a quarter of the costs of a one-time television ad.
Studies have also proven that more than 95% of Americans travel by car each week. The majority of all Americans travel upwards of 300 miles per week!** That means that one vehicle wrap can generate between 30,000 – 70,000 impressions each day. Imagine the exposure possibilities! Running anywhere from $2-5k per vehicle, Vehicle Wraps are generally considered as the most cost effective form of outdoor advertisement and media, dollar for dollar.
*Outdoor Advertising Association of America
** American Trucking Association
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